46 Posts about
User-Centred Design

Applying User-Centred Design To Your Career

12th November 2018
Posted by in Brain Bites: 2 Minute Insights
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I was speaking with a friend recently about the difficulties she’s having when it comes to deciding what the next step in her career should be. She’s gained a lot of transferable experience and skills from the jobs she has previously held but hasn’t yet found a role that she wants to build into a career.

There were two key problems my friend and I discussed: Firstly, she didn’t really know which role(s) she was most suited to, and secondly, of the jobs that were seemingly appropriate, which one should she go for?


What Do Michelin-Starred Restaurants Have In Common With User-Centred Design?

The goal of user-centred design is to elevate products and services to create high-quality experiences for those who interact with them. Businesses are increasingly recognising that they can no longer look at users as transactions and are now focusing on delivering great service at every touchpoint.

From working as both a sommelier in a Michelin-starred restaurant and as a UX designer, I’ve thought a lot about how these experiences relate. When considering what is ‘good’ service, Michelin-starred restaurants set the benchmark. They are defined by their service and exude the traditional notions of what excellent service means.

As it turns out, many of the principles of hospitality are universal and translate well to those working in user-centred design…


Axure Vs. Sketch: What, Why and When

This is a short(ish) blog that aims to respond to the increased use of Sketch (a software design/prototyping tool) by our clients. I’ll look at some of the more significant differences between Sketch and Axure (a similar prototyping tool), how they fit into our user-centred design (UCD) practice and what we recommend our clients use to upskill their teams and streamline their product pipelines.


What Makes A Good UX Designer?

28th March 2018 - This post has 2 comments
Posted by in Brain Bites: 2 Minute Insights
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In a world with an ever-increasing number of UX designers (as well as ever-increasing confusion about what “UX” actually entails), how can you tell the good from the bad? What are the things you need to look out for, and the things to avoid? Don’t worry; we’re here to help! Here’s a list of key UX skills and some top tips for identifying them.


Designing Chatbots: A Guide

When people think “chatbot”, it’s often not in a positive way. People conjure up images of themselves frustratingly sat by their laptop, as the conversational UI they’ve been speaking to replays the same error message over and over again. And that is certainly the case sometimes – chatbots designed by Facebook for their Messenger platform had a 70% failure rate only last year – but it doesn’t have to be.


Ten Things You Need To Know About Open Banking

Open banking launched in the UK earlier this month and is set to shake up the financial services industry as we know it. But how will it really affect customers and service providers?

Here’s the ten things you need to know about open banking…


Inclusive Design Isn’t a ‘Nice-To-Have’ – It’s a Necessity for Innovation

‘Accessibility’ doesn’t sound very sexy. At best, it feels irrelevant to many and is seen more often as a box-ticking exercise or ‘nice to have’, rather than a necessity. But that viewpoint couldn’t be more wrong.


Why Information Architecture is So Important in UX

You may not be aware of it, but you encounter Information Architecture (IA) many, many times a day, and the list of ways you do so is practically endless – whether it’s on road traffic signs, menus in restaurants, your online banking app, the sports results, and even reading the phone book (if you still use one!)!

But what really is Information Architecture?


A Straight Forward, Straight Talking Guide to Mental Models

You may have read up on mental models and still be left thinking, eh? We’re not surprised; there’s lots of explanations out there using flowery language that makes it all sound rather convoluted. But the thing is, mental models shouldn’t be complicated. At Bunnyfoot, we like to practice what we preach. So, here’s a straight forward, straight talking guide to mental models.


Empty states: why they are important

What is an empty state?

You may be wondering what an empty state is. I’m sure, at least once in your life, you have found yourself seeing a blank screen with no data and no guidance, not knowing what to do next.


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