9 Posts about
Creativity

Once Upon a Time… Why Narratives Are So Important In UX

11th April 2018
Posted by in Events
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As human beings, there are few things we find as engaging and exciting as stories. Since our earliest origins, storytelling has been a way for us to communicate with one another – just look at cave paintings, for example.


5 Great Examples of Emotion in Design

Think about a piece of creative – whether it’s a television advert, an email, a website or a physical object – that has had a lasting effect on you. It’s likely that as you’re picturing it, a huge part of what you remember will be the emotion you felt at the time. When you think about it, you won’t just recall what it was and what it looked like; you’ll remember if the images made you smile, or if the copy made you feel inspired.


Inclusive Design Isn’t a ‘Nice-To-Have’ – It’s a Necessity for Innovation

‘Accessibility’ doesn’t sound very sexy. At best, it feels irrelevant to many and is seen more often as a box-ticking exercise or ‘nice to have’, rather than a necessity. But that viewpoint couldn’t be more wrong.


Bunnyfoot Training Days and Business Origami

23rd October 2015
Posted by in Brain Licks: 10 Second Wisdom
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For two days this week, the whole Bunnyfoot team came together to not only enjoy the hospitality of Sheffield, but primarily to learn from and share with each other. One of the featured talks of the training was our CEO Dr Jon Dodd’s presentation on the history of Bunnyfoot from its inception in 1999 looking to the future using ‘Business Origami’ to illustrate it.


Playful Design and User Engagement

24th September 2014
Posted by in Brain Feasts: Longer Reads
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At Bunnyfoot we help our clients produce exciting and interesting ways to engage their customers whilst delivering the behaviours the business needs. Often this is achieved by introducing playfulness – partly to increase engagement and fun, but also as a way of guiding the actions and behaviours that are desired.


Bunnytalk: Getting creative with customer focused ideation & idea generation

10th September 2014
Posted by in Events
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In our latest Bunnytalk (our regular monthly events) our CEO, Dr Jon Dodd, talked about getting creative, unblocking fixed ideas, ‘me too’ & the bandwagon derivative design to create ‘remarkable’ customer experiences.


Movember 2011

6th December 2011
Posted by in Events
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Thanks to everyone who helped us to raise £1,030 for Movember!

Bunnyfoot Mo Bro Awards

Bunnyfoot Mo Bro Awards: The boys came in on December 1st slightly colder faced, but with big smiles all around as the perpetual nose-ticklers were jubilantly shaved off.


Bunnyfoot Mo Bro’s show their bare faced cheek for charity

9th November 2011
Posted by in Events
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In case you’re wondering why every November men start to look…different. They suddenly become fresh faced but as the month goes on fluff starts to accumulate on their top lip. You wonder if it’s a new fashion, or maybe some kind of disease…

…It’s Movember, the month formerly known as November, now dedicated to growing moustaches and raising awareness and funds for men’s health; specifically prostate and testicular cancer. Many of the guys at Bunnyfoot are donating their top lips to the cause for 30 days in an effort to help change the face of men’s health. These Mo’s will spark conversations, and no doubt generate some laughs; all in the name of raising vital awareness and funds for cancers affecting men.


Information visualisation: When it’s good to lie to your audience.

The key to good communication is to know exactly what to communicate to your audience so you can help them do whatever they are doing. This focus on audience needs is more important than being squeaky clean with reality. When backed by clear insight into the needs of your audience this means you aren’t really lying at all (that would be dishonest and despicable) – rather you are ‘enhancing the truth’ and communicating well according to your audiences goals.

Lessons from the London Underground

Geographical and the iconic London tube maps

Last week on University Challenge a set of questions for the students was to identify London underground stations on a map which was drawn with geographic accuracy rather than in the iconic Harry Beck 1931 style.


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