Sean Hook


Sean holds an honours degree in Economics from the University of Edinburgh. After he graduated, Sean spent some time studying and travelling in China before moving to London.

Prior to joining Bunnyfoot, Sean worked in the world of innovation at the Royal Bank of Scotland Group. His role there centred around creating new products, services and ways of thinking within the bank by using a blend of Design Research, Service and UX Design. He worked across the Group, designing and delivering human centred solutions for brands such as NatWest and Coutts. In addition to his work in the fields of UX and Product Design, Sean has also delivered a range of creative workshops and presentations – from pitching new digital propositions to the executive committee of Coutts, to facilitating design thinking workshops to the staff at NOKIA, deep in the forests of Finland.

Sean believes that good design goes beyond simple aesthetic, and instead is centred around a nuanced understanding of people and the problems they face. In an increasingly complex world, he strives to create simple, elegant and memorable experiences that deliver value to both businesses and end users.

In his spare time Sean can be found cooking up a storm in the kitchen, tending to his urban jungle of houseplants or just generally stomping around his adopted home of Camberwell, South London.

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