Julie Zoe ("JZ") holds a first class (Hons) degree in Product Design. She is passionate about everything related to psychology and UX and is a firm believer in the power of applying UCD principles to the physical and digital aspects of the world. Working with some of the world’s biggest brands and multidisciplinary teams, she has delivered research insights for exploratory programs to usability tests.
Before joining Bunnyfoot, Julie Zoe worked for Samsung Design Europe undertaking open innovation and ethnographic research. Following this, she gained 4 years’ experience at DCA International as a User Researcher and Strategist.
Testing and designing for both physical and digital spaces, her expertise involves a wide range of UX and strategic methods. Julie Zoe loves everything from interviewing to trend synthesis. She has particular skills in visual brand language and semiotics, and implements her design skills where possible through data visualisation projects.
Julie Zoe has a cultural enthusiasm reflected in her passion for people and places. Her dream would be to speak and grow design thinking into the branches of other disciplines, in particular healthcare and education.
Being a Norwegian Huldra, she has a strong connection to the mountains and forest, but also loves scuba diving, ice climbing and dogs!