Co-creation, Ideation and Innovation - Training Course

Course description

The talent and knowledge within your organisation (or your clients’ organisations) can be a great asset… if it can be unleashed creatively and collaboratively. You need to unlock the creativity from subject matter experts who don’t usually get involved with such things, and get those that normally do to approach solutions forming from a wider or completely different perspective altogether. You also need to unlock people from their own assumptions and pet solutions and get people working together to share, co-create and ultimately co-own resulting solutions.

This course takes you through a whole workshop process to do exactly this. You will participate in a range of activities, meet interesting people to exchange ideas and experiences with and will go back to your desk armed with workshop weapons to impress your colleagues.

I’ve been on a couple of Bunnyfoot training courses now and they’re always a tier above the rest. Their trainers are extremely knowledgeable, engaging and flexible to your needs.
Jessica Blaikie
UX Researcher, HM Courts & Tribunals Service

Is it for you?

If you have a stake in innovating in your company, if you want to get the best out of your project team and other stakeholders, if you want to upgrade how you facilitate collaborative workshops – this is the course for you!

People who take this course are typically Marketing Managers, Digital Marketers, Project Managers, Researchers, Designers, Developers and User Experience Managers.

What you will learn

Topics covered in the course include:

Collaborative workshops taxonomy & workshop structuring
Ideation & the creative life cycle
4Ps Innovation model & and how it applies to facilitating co-creation
Ways to overcome creativity barriers
Techniques to explode ideas, evaluate and communicate ideas, and further mature and develop ideas into concepts

Learning objectives

After completing the training, you will:

Understand the theories behind idea collaboration
Get equipped with a lot of practical advice on how to run successful workshops and be able to control inputs from group members and moderate a group
Have learned key techniques to
- Explore knowns and unknowns
- Ideate which goes beyond traditional brainstorming with post-its
- Evaluate and select the best ideas
- Elaborate ideas further with sketching and rapid prototyping
Consolidate your understanding through practising new tools
Be confident in how to find and adapt techniques to meet your specific needs